Tri-Media Licensee: The Idea Factory, utilized the tmSuite™ to power the new Web site for Ragged Rock Rum – a Newfoundland based company with deep roots in the province – with the objective to create awareness and tie in the product brand with provincial patriotism. The site was developed utilizing various modules from within Tri-Media’s tmSuite™ of Marketing Technologies – including a content management system (tmLiveContent™), and soon an online promotion (tmContest™). The first phase of this site provides interaction via an online poll with real-time results, listing of Ragged Rock Rum drink concoctions, facts on Newfoundland and wallpaper downloads – all created to help promote and extend the products awareness and brand. The next phase will see the addition of a customized and branded online promotion and referral program. Visit the Web site at www.raggedrockrum.com About Tri-Media Now in its 20th year Tri-Media is an award-winning Integrated Marketing Technologies firm serving a global clientele. Since 1986 Tri-Media has delivered proven results through its complete range of digital and traditional marketing solutions including tmLiveContent™, tmCommerce™, tmDMarketer™, tmBusinessIntelligence™, tmCommunications™ tmReservation™, tmAlertSystems™, and most recently tmConference™ and tmMobile™. Tri-Media Integrated Marketing Technologies. Online. Offline. Bottom Line.™ -30- For further information or to coordinate an interview, contact: Albert Iannantuono President, CEO & Founder Tri-Media Integrated Marketing Technologies Inc. 517 Niagara Street, Welland, Ontario, L3C 1L7 Tel: (905) 732-6431 Fax: (905) 732-3028 Email: alberti@tri-media.com Web site: www.tri-media.com |