Niagara, Ontario, December 3rd, 2008 – Tri-Media licensed agency: The Idea Factory, headquartered in St. John’s Newfoundland, announced today the launch of a toy drive to support the Single Parent Association of Newfoundland and Labrador. Dubbed ‘The Toy Mountain’, Idea Factory has kick-started the campaign to collect a mountain of toys for families in need this holiday season by donating $10,000 worth of new toys and is now challenging businesses and individuals to donate as well. Tri-Media’s tmSuite was utilized to create the campaign’s micro site: www.thetoyfactory.ca where sponsors are credited, Idea Factory Elves can share their exploits on the Elf’s Blog, visitors can send a donation challenge to colleagues and all can watch the toy mountain grow daily. “We are honored to support Idea Factory in this very worthwhile cause” states Albert Iannantuono, President and founder of Tri-Media. “The incredible success of this member agency has only served to focus their attention back to the community that has helped their success. We are proud of our association with this group and this campaign.” About Tri-Media: Now in its 20th year, Tri-Media is an award-winning Integrated Marketing Technologies firm serving a global clientele. Since 1986 Tri-Media has delivered proven results through its complete range of digital and traditional marketing solutions including content management systems, digital marketing application, e-commerce and online reservation tools, crisis communication software and business intelligence tools. Tri-Media Integrated Marketing Technologies.
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-30- For further information or to coordinate an interview, contact: Iannantuono President, CEO & Founder
Tri-Media Integrated Marketing Technologies, Inc.
517 Niagara Street, Welland, Ontario, L3C 1L7
Tel: (905) 732-3028
E-mail: alberti@tri-media.com
Web site: www.tri-media.com |